REMEMBER 2001?

Lamar advertising is a staple in advertising, leading the industry in innovation and growth for over a century. Known for their out of home presence with billboards, their modest $11B market cap also includes national markets in transit, airports and digital. Speaking of which, they invented digital billboards 20 years ago, and commissioned us to create this snappy, pop-culture saturated, funky homage to their journey as innovators in digital advertising!